2025 begins with renewed challenges and exciting opportunities for the logistics sector. As customer needs evolve, so do logistics solutions, and at Asmen we stay at the forefront to offer the best. Here we share the main trends that are shaping the industry this year and how we are implementing them to improve our services.
1. Digitalization: Technological transformation at the service of logistics
Digitalization continues to be the central axis of innovation in logistics. Technologies such as the Internet of Things (IoT), Big Data and Artificial Intelligence (AI) are revolutionizing the way we manage operations.
How do we implement it?
- Real-time monitoring: We use IoT devices to track shipments and monitor conditions such as temperature and humidity in transport of sensitive products.
- Data-driven optimization: With Big Data analysis, we optimize routes and demand predictions, achieving faster deliveries and reducing operating costs
Thanks to these technologies, we have reduced delivery times by 20% and improved customer satisfaction on large-scale projects.
2. Sustainability: Towards greener logistics
Sustainability is a priority in all sectors, and logistics is no exception. This 2025, companies are adopting more responsible practices to minimize their environmental impact.
How do we implement it?
- Efficient routes: We are using intelligent systems to plan shorter routes, reducing CO₂ emissions.
- Embalajes sostenibles: Ofrecemos opciones de embalaje reutilizable y optimizamos los tamaños de los envíos para disminuir el desperdicio.
3. Collaborative logistics: Shared efficiency
Collaboration between companies is a growing trend that allows resources to be optimized, costs to be reduced and efficiency to be improved. Models such as “freight sharing” are gaining ground.
How do we implement it?
Developing strategic alliances with other key actors in the supply chain.
4. Customer experience: Personalization in the last mile
Customer satisfaction remains at the center of any logistics strategy. Companies are investing in improving the experience, especially in the “last mile” stage.
How do we implement it?
- Flexible delivery options: We allow customers to choose pick-up times and points based on their needs.
- Real-time communication: Customers receive constant updates on the status of their shipments.
A retail client improved buyer loyalty by implementing our last mile solutions, increasing the repurchase rate by 25%.

Asmen is a company specialized in integral express transport services with direct presence in Spain, Portugal and Germany.
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Cheste Circuit Business Park
C/ Alto de las Garberas, 2
46380 Cheste – Valencia
Telf: +34 96 384 10 63
Mobile: +34 687 71 55 69
asmen@asmen.es